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The BEST Black Friday 2019 Sales You NEED To Shop

Happy Friday! I hope y'all had a great Thanksgiving full of laughter and great food! Today, in honor of Black Friday, I'm sharing some of the best deals I've found online. It's crazy to me how much Black Friday has changed in the past few years... I feel like deals have been going on all week long, especially online sales. I'm curious--do y'all even go Black Friday shopping anymore? I always wanted to do the traditional wake-up-at-5am-and-go-to-the-mall thing, but I never did. For the past two years, I've gone shopping at some more 'boutiquey' stores with my friends, but I feel like so much of the shopping is online now!

FRANCESCA'S // $20 tops, $30 sweaters, BOGO 70% off, 50% off boots & outerwear

Holiday Gift Guide: Gifts Under $20

Welcome to another holiday gift guide! I hope you guys are excited, because for the next few weeks I'm going to be cranking out gift guides like it's my job (because it is lol). Today I'm sharing a bunch of great gifts under $20, because honestly... you shouldn't have to spend a ton of money to find the perfect gift!

Holiday Gift Guide: The VSCO Girl

WELCOME TO THE FIRST HOLIDAY GIFT GUIDE OF THE SEASON!!! I am so excited to start making gift guides, and I thought I would kick this series off with a topic that I thought was a) pretty funny and b) probably pretty helpful, since the VSCO girls have taken over the population at this point. If you don't know what a VSCO girl is... just click here.

Polaroid // Friendship Bracelets // Peppa Pig Sticker // Shell Choker // Mario Badescu Set // Jibbitz // California Dreamin T-shirt // Birkenstocks // Crocs // Hydroflask // Scrunchie Set // Fjallraven Kanken // Aloha T-shirt

// T-SHIRTS //
Every VSCO girl needs an abundance of oversized graphic tees! In my experience, Urban Outfitters & Shein have the best ones! Make sure you order the t-shirts in an XL so they can be big enough to cover her shorts.

Eats Lately Vol. 3

HAPPY FRIDAY & welcome back to another Eats Lately post! I love writing these because looking at all the good food I ate makes me so happy :)

A couple weeks ago, my friend Eleanor and I went to a TCU soccer game and we got dessert at Melt Ice Creams afterwards! Literally my favorite ice cream in all of Texas... I highly recommend the cookie crack :)

I Posted to My Instagram Story Every Day for a Month and Here's What I Learned

Something that most of y'all probably don't know about me is that I love stats + data. In 5th grade, when my soccer team was in the running for first place in our league, I would always check the website with our standings and analyze our goal differential, how many games we'd won compared to other teams, and our chances of winning the league. Everyone on my team would always ask me, How many points do we have now? What are our chances of winning?

Fast forward 6 years, and I still love analyzing data, especially when it pertains to social media. I find it so intriguing, especially considering how the Instagram algorithm is so mysterious. At the beginning of October, I decided to challenge myself to post to my Instagram story every day for a month. I honestly expected to see growth in my story views + impressions, but surprisingly, I didn't see a significant amount of growth numerically. I did, however, notice some distinct patterns based on what types of posts did well, so today I'm sharing everything that I learned during this past month!

Interaction Is Key. Whenever I posted a story with an interactive component, such as a poll or a Q&A sticker, it got significantly more views and impressions than my other stories. I think people love to interact with stories, making them more likely to click through and engage, which in turn lets the algorithm show the stories to more people because the stories are receiving more engagement.